Course: Operations Management
Industry Business Summary and Discussion Question
The homework is in the attachment, please check it out, thank you!
Course: Operations Management Industry Business Summary and Discussion Question The homework is in the attachment, please check it out, thank you!
Week 2 Industry Business Summary Research an actual business in an industry of your choosing related to the topic(s) to be covered for this week. This must be submitted in Blackboard as a 1-page APA summary (inclding a cover page and reference page). Week 2 Overview Chapter 3 – In operations management, we forecast a wide range of future events, which could significantly affect the long-term success of the firm. Most often, the basic need for forecasting arises in estimating customer demand for a firm’s products and services. However, we may need aggregate estimates of demand as well as estimates for individual products. In most cases, a firm will need a long-term estimate of overall demand as well as a shorter-run estimate of demand for each individual product or service. Short-term demand estimates for individual products are necessary to determine daily or weekly management of the firm’s activities such as scheduling personnel and ordering materials. On the other hand, long-term estimates of overall or aggregate demand can be used in determining company strategy, planning long-term capacity and establishing facility location needs of the firm. Chapter 4 – This chapter focuses on the design of products and services. The main topics in this chapter include: The reasons, trends, and objectives of Product and Service Design. The Design Process (Designing for mass customization, reliability, robust design, etc.). Research and Development. Standardization. Product Design (concurrent engineering, computer aided design, remanufacturing). Service Design. Quality Function Deployment. Operations Strategy.
Course: Operations Management Industry Business Summary and Discussion Question The homework is in the attachment, please check it out, thank you!
Week two discussion: Review the following learning objective from the text: Describe four qualitative forecasting techniques. Then, explain why you agree or disagree with the following statement: Knowledge about consumer online purchase behavior is more likely to do is much more valuable than information regarding what customers plan or want to do. Please provide empirical support from sources other than the text in your response. Include a paraphrased summary, with cites and references from at least 2 peer reviewed journal articles. These can be found either in the library or by selecting the pdf link to the right of your http://scholar.google.com search. Provide cites and references for each of your discussion responses. All writings in this class must adhere to APA standards at all times. You will need three different references and three different in-text citations (One of your sources must come from your text book). Text Book: Operations Management 13th EditionBy William J Stevenson
Course: Operations Management Industry Business Summary and Discussion Question The homework is in the attachment, please check it out, thank you!
Industry Business Summary Student Name : Zhenyu Ji Institution:The Keiser University Instructors Name: Dr. Joseph K. Clottey Due Date : Saturday, March 11, 2023 Industry Business Summary Red Bull Red Bull is a globally recognized energy drink distributed in 165 countries. It has become one of the most recognized brands in the beverage business and an industry leader globally. Red Bull was founded in Austria in 1987 and has since been synonymous with extreme sports, music, and other activities (Learning, 2020). The operations team of Red Bull is in charge of the manufacture, distribution, and sale of the energy drink. This group is accountable for ensuring the product is timely and satisfies quality requirements. The operations team also monitors the supply chain to ensure that raw materials are supplied from dependable suppliers and that distributors are adequately stocked (Hair et al., 2020). In addition, the operations team is responsible for marketing and promoting the product to ensure it is appropriately received by the target demographic. Red Bull has utilized a variety of market success techniques throughout the years. The organization has established a lean production system to decrease costs and boost productivity (Hair et al., 2020). This technology enables the organization to create more goods quickly while minimizing waste and energy use. Red Bull has adopted various quality control procedures to ensure its interests are of the highest standard. Also, the organization has developed diverse marketing methods to reach its target audience and enhance sales (Learning, 2020). These techniques include sponsoring events, forming collaborations with other brands, and establishing a significant presence on social media. Red Bull has also created a robust supply chain to provide access to the finest raw ingredients and distributors (Benoit et al., 2020). The company collaborates closely with its suppliers to ensure they have access to the highest quality ingredients and that their supply chain is efficient and dependable. In addition, Red Bull has established numerous measures to ensure that their products are delivered on time and in pristine shape. References Benoit, S., Kienzler, M., & Kowalkowski, C. (2020). Intuitive pricing by independent store managers: Challenging beliefs and practices. Journal of Business Research , 115 , 70- 84. Hair Jr, J. F., Anderson, R., Mehta, R., & Babin, B. (2020). Sales force management . John Wiley & Sons. Learning, L. (2020). Case Study: Red Bull Wins the “Extreme” Niche. Introduction to Marketing I (MKTG 1010) .